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Optimizing Your Online Presence: Attract and Retain Customers in 2024

Paige Bethke

Oct 1, 20243 min read

Optimizing Your Online Presence: Attract and Retain Customers in 2024

It's 2024, so if you are having trouble attracting an online audience, it's time to figure out why. Having a strong online presence is no...

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Marketing on a Budget: Your Lean, Mean, and Efficient Plan

Paige Bethke

Sep 10, 20242 min read

Marketing on a Budget: Your Lean, Mean, and Efficient Plan

Marketing in the fast-paced small business environment can be daunting and costly. Nevertheless, by developing a cost-effective and...

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Create a Healthy Workplace for Your Employees

Paige Bethke

Sep 3, 20242 min read

Create a Healthy Workplace for Your Employees

Fostering a healthy workplace environment is essential for the well-being and productivity of your employees. By promoting good nutrition...

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September 2024 Social Media Content Ideas

Paige Bethke

Aug 27, 20243 min read

September 2024 Social Media Content Ideas

As the summer fades and the crisp autumn air begins to settle in, September presents a perfect opportunity to refresh your social media...

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How to Enhance Local Partnerships Using Social Media

Paige Bethke

Aug 11, 20242 min read

How to Enhance Local Partnerships Using Social Media

Local partnerships are invaluable for small businesses, offering opportunities to reach new audiences and strengthen community ties....

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5 Productivity Tools That Are Actually Worth Your Time

Paige Bethke

Jul 29, 20243 min read

5 Productivity Tools That Are Actually Worth Your Time

You've heard it before, and you'll heard it again: maximizing efficiency is CRUCIAL for small businesses that are looking to stay...

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How to Stay Productive While Working from Home: Essential Tips for Small Business Owners

Paige Bethke

Jul 22, 20243 min read

How to Stay Productive While Working from Home: Essential Tips for Small Business Owners

If you work from home, you likely appreciate the numerous benefits it offers. Things like flexibility, avoiding traffic, and skipping the...

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How Small Business Contracting Mitigates Risk and Enhances Growth

Paige Bethke

Jul 8, 20242 min read

How Small Business Contracting Mitigates Risk and Enhances Growth

Are you considering contracting out a service or business function, but worried about the cost, risk and time-commitment that it might...

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What is Your Unique Selling Proposition?

Paige Bethke

Jul 2, 20242 min read

What is Your Unique Selling Proposition?

As the online marketing landscape becomes increasingly competitive, it is increasingly important that your business can clearly and...

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Workflow Automation: Mistakes to Avoid in 2024

Paige Bethke

Jun 25, 20242 min read

Workflow Automation: Mistakes to Avoid in 2024

Workflow automation promises increased efficiency and productivity, but it's crucial to approach it thoughtfully to avoid common...

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The Hidden Health Benefits of Being a Business Owner

Paige Bethke

May 28, 20242 min read

The Hidden Health Benefits of Being a Business Owner

Owning your own business is not often seen as a health-boosting venture in itself. In fact, it is often associated with stress, burnout,...

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Paige Bethke

May 21, 20242 min read

How to Promote Mental Health Awareness

May is Mental Health Awareness Month, presenting a prime opportunity for small businesses to promote mental health initiatives. Doing so...

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Demystifying AI: How Artificial Intelligence Can Enhance Your Marketing

Paige Bethke

May 14, 20242 min read

Demystifying AI: How Artificial Intelligence Can Enhance Your Marketing

In 2024, the term "artificial intelligence" (AI) is thrown around often. But, what exactly does it mean, and how does it apply to small...

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Feeling Stuck in Business? Here are 5 Things to Fix

Paige Bethke

May 7, 20242 min read

Feeling Stuck in Business? Here are 5 Things to Fix

Being a business owner can be exhilierating and rewarding... but it also comes with its fair share of challenges (an understatement, I...

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Paige Bethke

Apr 15, 20242 min read

How to Create a Healthy Work Culture

Creating a healthy work culture is essential for fostering productivity, employee satisfaction, and overall business success. A positive...

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Embracing Earth Day: Small Business Edition

Paige Bethke

Apr 9, 20242 min read

Embracing Earth Day: Small Business Edition

As April 22nd approaches, the global community gears up to celebrate Earth Day, an increasingly popular opportunity for businesses to...

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How to Use Marketing for Business Growth and Expansion [2024]

Paige Bethke

Apr 2, 20242 min read

How to Use Marketing for Business Growth and Expansion [2024]

It's no secret that effective marketing serves as a cornerstone for driving business growth and expansion. Whether you're a startup...

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The Benefits of Investing in Employee Training: 6 Reasons You Can't Afford to Ignore

Paige Bethke

Mar 26, 20242 min read

The Benefits of Investing in Employee Training: 6 Reasons You Can't Afford to Ignore

While it is important to consider innovating your product and perfecting your strategic marketing when working to improve your business's...

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Unwind Like a Boss: Relaxation Tips from the Most Successful Business Owners

Paige Bethke

Mar 19, 20243 min read

Unwind Like a Boss: Relaxation Tips from the Most Successful Business Owners

I think we can all agree that finding time to relax and unwind can, at times, feel like an impossible task. Contrary to popular belief,...

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3 Easy Ways to Get More Clicks on Your Website

Paige Bethke

Mar 4, 20242 min read

3 Easy Ways to Get More Clicks on Your Website

As a small business owner, you understand the importance of having a strong online presence. Your website serves as the digital face of...

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